Your Ultimate Guide to the Ulta Hair Event: Everything You Need to Know

Do you know that feeling when you’re about to run out of your favorite shampoo, or have been side-eyeing that fancy Dyson Airwrap for months, but your wallet lets out a tiny cry? Well, mark your calendars, because the Ulta Hair Event is basically our Super Bowl. It’s that glorious time of year when the beauty gods at Ulta bless us with epic discounts on everything from daily essentials to those "treat yourself" styling tools.

This is the sale for anyone who believes good hair days are non-negotiable. So, whether you're a curl connoisseur, a straight-blowing pro, or someone just trying to get your split ends under control, this guide is your bestie, here to spill all the secrets on how to conquer the Ulta sale calendar.

What Is the Ulta Hair Event?

Overview and Purpose of the Event

The Ulta Gorgeous Hair Event is like Coachella for your hair, but with way better deals and no dust. Think of it as a limited-time festival of savings, where Ulta rolls out jaw-dropping discounts (we’re talking up to 50% off) on a massive range of Ulta Beauty hair products. This is the sale where those high-end brands that usually make you gulp at the price tag suddenly become shockingly attainable.

The whole purpose? To let us mere mortals stock up on the good stuff without the guilt. It’s Ulta’s way of saying, "We see you, we appreciate you, and we want you to have that salon-fresh feeling every single day." 

Why It’s a Must-Shop Sale for Haircare Lovers

If you’ve ever found yourself rationing that last bit of Olaplex No. 3 like it's liquid gold, this event is for you. It’s your chance to finally try that cult-favorite Pureology shampoo or invest in a professional-grade blow dryer without taking out a second mortgage. These Ulta haircare deals are the key to unlocking the best Ulta haircare discounts of the season.

The real magic is in the stocking up. Many of these products have a long shelf life, so a well-timed haul during the Ulta hair event can keep you in hair bliss for six months or more. It’s the perfect excuse to be your own fairy godmother, transforming your haircare routine from "meh" to magnificent while being kind to your budget.

When Is the Next Ulta Hair Event?

Typical Schedule and Seasonal Dates

I know you’re thinking, "Just tell me when is the next Ulta sale!" Based on years of pattern-spotting (and a slight obsession), the main Ulta Gorgeous Hair Event typically happens twice a year. You can usually expect one to bloom in the spring (around May) and another to cozy in during the fall (around October). Keeping an eye on the Ulta sales calendar is the best way to stay ahead of the game.

This biannual schedule is actually pretty genius. The spring event helps us prep our hair for summer – think humidity fighters and UV protection. The fall event is all about recovery and repair, getting our strands ready to face the harsh, dry winter ahead. It’s like your hair’s seasonal wardrobe refresh!

And for those of you who live for bulk buys, you're probably wondering, "When is Ulta's Liter sale?" Good news! The related Jumbo Sale often pops up in January and again in the summer. It’s the perfect time to buy that liter-sized conditioner you go through like water. So if you're asking, "When does Ulta have Jumbo shampoo sale events?" – now you know!

But let's get even more specific on timing, because this is a common point of confusion. Many shoppers constantly ask, "When is Ulta Liter Sale?" and "When is the Ulta Jumbo Sale?" as if they're two different events. Here's the insider secret: they're the same thing! The "Jumbo Love Event" is the official name for what beauty lovers affectionately call the Ulta Liter Sale. This is when Ulta discounts those coveted liter-sized and jumbo-sized products from beloved brands like Pureology, Redken, and Biolage. It’s a bulk buyer’s paradise that typically runs for a couple of weeks, giving you a nice, long window to stock up on your essentials. While the Gorgeous Hair Event is about variety and discovery, the Jumbo/Liter sale is all about commitment to your holy-grail products. Planning your yearly haircare budget around both events is the ultimate power move.

How Long Does the Sale Usually Last

The good news? This isn’t a 24-hour flash sale that you’ll miss because you took a nap. The Ulta Hair Event usually stretches over a luxurious three to four weeks. This gives you plenty of time to browse, research, and carefully curate your cart without having to make rash decisions at 2 a.m.

That said, don’t get too comfortable. The very best deals, especially on super-popular items, might only last for a day or two as daily specials. So, if you see that one thing you’ve been desperately wanting at a killer price, my advice is to grab it. The early shopper gets the worm – or in this case, the Dyson. Checking the upcoming Ulta sales regularly during this period is a smart move.

Best Deals During Ulta Hair Event

Discounts on Shampoos, Conditioners, and Treatments

This is where the Ulta haircare deals really shine. Imagine walking down the haircare aisle and seeing 50% off signs on brands like Redken, Biolage, and Olaplex. That’s the reality. This is your moment to stock up on the fundamentals and the treatments that truly make a difference. The Ulta shampoo and conditioner sale within the event is legendary. We’re not just talking about a dollar or two off; we’re talking about serious savings on the products that form the foundation of your routine.

It’s also the perfect time to try that reparative hair mask or bond-building treatment you’ve seen all over TikTok, thanks to incredible Ulta hair product promotions.

Styling Tools and Accessories on Sale

The hair styling tools sale during the event is a major highlight. While the discounts on tools aren't always a straightforward 50% off, the savings are still significant. This is often the time when premium tools from brands like Dyson, T3, and Hot Tools get their most attractive price tags of the year. You might find a special bundle deal or a straight-up price drop that makes that investment feel a little less daunting.

Don’t forget the accessories! Things like heat-protectant sprays, premium brushes, and silk scrunchies often get included in the promotions, making it a one-stop shop for your entire styling arsenal.

Salon Services and In-Store Offers

Did you know the magic can extend to the salon chair? While you can't usually use a standard coupon on services, the Ulta Salon Event period sometimes features its own set of specials. Think discounted keratin treatments, deals on color services, or a free product when you get a haircut.

It’s always worth calling your local Ulta salon to see what kind of Ulta Beauty hair products or service promotions they’re running during the event. Sometimes, the best deals are the ones you have to ask for!

Brands Featured in the Ulta Hair Event

Top Professional Haircare Brands

This is where you get to rub elbows with the celebrities of the haircare world. The Ulta Hair Event consistently features the brands that hairstylists swear by. We’re talking about:

• Olaplex: The hero of bond repair.
• Pureology: The guardian angel of color-treated hair.
• Redken: The all-around genius for various hair concerns.
• Biolage: Loved for its plant-based goodness.
• Amika: The cool-girl brand with incredible masks and tools.

It’s a veritable who’s who of haircare excellence, all gathered in one place with prices that won’t make you flinch. For a deeper dive into the expertise behind these brands, the Ulta Beauty Pro Team often shares insights at industry events like America's Beauty Show, highlighting the professional knowledge that informs these top-tier product selections.

Exclusive and Limited-Edition Collections

Brands often use this event to debut new products or create special value sets you can’t get anywhere else. These are often bundled at a fantastic price, making them perfect for gifting (or for keeping all to yourself – no judgment here). This is a huge perk of the Ulta Online Hair Event, where these digital-exclusive bundles often pop up.

My best advice? Keep your eyes peeled for these limited-edition collections the moment the sale goes live. They are typically produced in small quantities and are often the first items to sell out. For true beauty junkies, snagging one of these sets is a major victory, and they often become collector's items that you'll never see again. It’s the ultimate way to get a first look at the future of haircare while securing an incredible deal.

READ ALSO

When Is The Sephora Sale: Next Dates & Insider Deal Info

When Does Bath And Body Works Sale Start: Key Dates & Coupons

How to Make the Most of the Ulta Hair Event

Rewards Members and Points Maximization

If you take away only one piece of advice, let it be this: You MUST be an Ultamate Rewards member. This is non-negotiable. The program is free to join and is the key to unlocking next-level savings. You earn Ulta Beauty Insider points on every purchase, which turn into dollars off your future hauls.

During the hair event, Ulta often offers bonus points (like 5x the points on haircare), which is basically like getting paid to shop. If you’re a Platinum or Diamond member, those points rack up even faster. It’s the closest thing to a beauty-based superpower and is the crown jewel of Ulta coupons and rewards.

Stacking Coupons and Online-Only Discounts

Now for the really fun part: stacking your savings. Here’s the inside scoop:

• You can almost always use your earned Ulta Beauty Insider points on top of sale prices.
• Keep an eye out for a unique Ulta hair event promo code for free shipping or a bonus gift with purchase, especially for the Ulta online hair event.
• Text ULTA to 95637 to get their welcome discount – it’s a great way to get an extra 10% off your first purchase during the sale.
• While you usually can’t stack two percentage-off coupons, you can sometimes use a manufacturer’s coupon from the newspaper alongside a sale item in-store.

The Ulta app is your best friend here, as it often has app-only deals and is the fastest way to see all available offers for both Ulta in-store and online deals.

Shopping Tips for In-Store and Online Buyers

So, where should you shop?

Online is great for:

• A stress-free, no-crowds experience.
• Easily comparing prices and reading reviews.
• Making sure you get exactly what you want without store stock issues.

In-Store is great for:

• The immediate gratification of walking out with your goodies.
• Getting hands-on advice from the knowledgeable staff.
• Sniffing shampoos and testing product textures before you buy.

Pro-tip: If you’re shopping online, start early in the day when the website is less likely to be bogged down. If you’re heading to the store, try a weekday morning for the calmest experience and best selection.

Ulta Hair Event vs. Other Ulta Sales

21 Days of Beauty vs. Gorgeous Hair Event

The 21 Days of Beauty is a fantastic sale, but it’s a marathon. It features one specific product at 50% off each day, rotating through makeup, skincare, and a few hair items. You have to be quick and strategic.

The Ulta Gorgeous Hair Event, on the other hand, is a dedicated haircare extravaganza. Instead of one product per day, you get a huge selection of hair products all on sale at once for weeks. For a haircare devotee, it’s the more focused and, frankly, better event.

READ ALSO

Alo Yoga’s Best-Selling Products: What to Buy Now

How to Build a Capsule Makeup Kit with ULTA’s Must-Have Essentials

Why Gen Z is Bringing Stanley Back in Style

Differences Between Seasonal and Annual Events

Understanding the Ulta annual sales calendar is key to smart shopping. Ulta has sales throughout the year, like the Skincare Event and the Big Summer Sale. But for hair, the two main events are the Gorgeous Hair Event and the Jumbo Love Event (the Ulta Liter sale).

Think of them as cousins. The Gorgeous Hair Event is for trying new things and stocking up on a variety of products. The Ulta Jumbo sale is for buying your tried-and-true favorites in massive, economy-sized bottles. You need both in your life. So, when planning your upcoming Ulta sales strategy, know that if you miss the hair event, the Ulta Liter Sale is another great chance to save.

Insider Tips and Expert Recommendations

Best Time of Day to Shop

For online shoppers, new daily deals often go live at midnight CT. If you’re after a super-hot item, this is your moment. If you’re not a night owl, early morning is your next best bet, as items sometimes get restocked overnight.

For in-store shoppers, weekday mornings are pure bliss. The shelves are fully stocked, the lines are short, and the staff has more time to help you.

Popular Products That Sell Out Quickly

Don’t say I didn’t warn you. These items tend to fly off the shelves:

1. Dyson Tools: They rarely go on sale, so when they do, it’s a frenzy.
2. Olaplex Treatments: Especially the famous No. 3.
3. Pureology Hydrate Shampoo/Conditioner: A favorite for color-treated hair.
4. Briogeo Scalp Treatments: The scalp-care trend is real, people.
5. Any "Viral" TikTok Product: If it's trending, it's going fast.

Final Thoughts: Why You Shouldn’t Miss the Ulta Hair Event

Look, in the grand scheme of things, it’s just a sale. But it’s also a little bit of magic. It’s the chance to invest in yourself and your confidence, because we all know a good hair day can change your entire outlook. The Ulta Hair Event is your invitation to elevate your routine, to experiment with something new, and to treat your hair with the kindness it deserves – all without breaking the bank. So do your research, make your list, set that alarm, and get ready to shop. Your happiest, healthiest hair is waiting for you. And now that you're an expert on when does Ulta have sales, you'll never miss a deal again.

Last Blog

Published 3 days ago 243

Published 3 days ago 263

Published 3 days ago 243

Published 3 days ago 263